MIAMI, FL. – May 1, 2009 –Sony Electronics is helping Miami customers gear up for their summer vacations with the opening of a new Sony Style store located in the Aventura Mall in the Miami area. Sony Style stores, designed for a customer seeking the best in service, quality and innovation, offers a breath of Sony® electronics, music, movies and games in a ‘home’ environment.. Shoppers are encouraged to test-drive products and experience our high definition televisions and home audio products in living room environments comparable to their own. Getting your purchase home is a snap with the option of personal in-home delivery services and custom installation support.  Sony Style even offers free pick-up and recycling of your old television when you purchase and have a 37” or larger TV delivered.

Whether celebrating Mother’s Day or Dia de  Las Madres, the concierge located at the entrance to all Sony Style stores will help consumers find just the right gift for mom.  From the Reader® digital ebook which stores hundreds of books for readers on the go, to the stylish new Webbie® camcorder which comes in colors like eggplant and pumpkin and uses flash memory to store high definition video easily to share with friends and family, there are plenty of gift options no matter what your budget.

And during the month of May Sony Style is offering special promotions on all digital imaging devices including Cyber-shot® cameras and Handycam® camcorders to help consumers capture those special moments affordably. 

Additionally, Backstage™ Premium Technical PC Services are available in-store, and are provided by Sony Certified Technicians. Services include new VAIO® PC Set-up, software installations, memory upgrades, post-sales PC service and repair facilitation for VAIO PCs. Backstage service enriches VAIO PC ownership throughout the life of a VAIO PC offering value and peace of mind.  Regardless of where the product was

purchased, personalized care is provided at each of our Sony Style stores by dedicated and certified Sony technicians.  Our technicians are experts in all things Sony VAIO and are trusted and convenient resources for everyone from the tech savvy to PC novices .

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Sony Style at the Aventura Mall is the 45th Sony Style store in the United States.  Additional information about Sony Style stores can be found at www.sonystyle.com/retail.